Choosing reliable suppliers that produce quality raw materials:
We strive to select only the best quality raw materials for all of our products, so the company carefully approaches for selection of suppliers. We work only with advanced farms that provide quality control during the entire production process (from the moment of sowing till harvesting). All raw materials are tested in certified laboratories.
Quality control of groats in accordance with world standards:
We do not use harmful substances in production, which could effect on product quality and consumer health. Our products do not contain genetically modified components. Our warehouses are tooled up with control facilities, through which we regularly monitor storage temperature, humidity and other important for storage indicators
Color and modern packaging design
All product lines are made in various color solutions that attract attention of consumers on the shelf and encourage for purchasing the product. Information component contain of tips for preparing dishes from products
Product marketing support
"Cereal Polska" uses: - Complex of marketing communications ATL - advertising in the media (television, radio, press), outdoor advertising (billboards), advertising in and on transport; - Complex of marketing communications BTL - a promotional event inside the shopping halls of stores, advertising promotional campaigns, distribution of leaflets, placement of POS materials, participation in exhibitions, tasting.
The ability to "put on the shelf" a unique and interesting product – bulgur
In 2024, Cereal Polska will build the first and so far the only bulgur factory in Poland. The company's goal is to meet consumer demand for healthy and affordable bulgur.